Agreed. The flat bench press, in my mind, is the best overall chest builder hands down. My chest grew VERY well by using the following workout,
Upperbody:
Bench pressx4 (8-10 reps)
Babell Rowsx5
Military Pressx2
Barbell Curlsx1
Lowerbody
Squatx5
SLDLx5
I don't believe you will achieve the best growth off of the new age HIT, "hit the muscle with all you have, then rest it for a week" business.
Things to keep in mind.
---Compounds. Bench and incline bench press, dips (not all in the same workout, however)
---Don't over do it. 4-6 sets done twice per week should be enough. You can tweak the volume for changing rep ranges, of course.