HELP: Student study into Personal Trainer Marketing

Hi, Im a student from New Zealand and im doing a study of Marketing strategy for personal trainers. I need some qualitative data from the industry and was just wondering about your knowledge on;

How personal trainers market themselves

What methods/avenues/media do they use to promote themselves?

Where do they advertise? (internet magazines local papers etc.)

How much would a personal trainer spend on marketing?

Do you think Personal Trainers could do with better marketing?


Any information you could give me to the above questions would be an immense help in focusing my research.


Many thanks

Josh
 
Back
Top